How to Embed Polls on Your Website: 3 Methods, Zero Friction

Why Embed Polls on Your Website?

Static content keeps visitors passive. Embedded polls turn them into active participants. When a reader can vote on a question directly within your article, blog post, or landing page, their time-on-page increases, their emotional investment in your content deepens, and they're significantly more likely to share what they've read.

Beyond engagement, embedded polls are a powerful data collection tool. Instead of asking visitors to click away to a separate survey page — where most will drop off — you bring the question to them in context. A poll embedded in a product page asking "Which feature matters most to you?" will get far more responses than the same question sent in a follow-up email.

Untold Opinion's embeddable poll widget is designed to feel native to any website. It inherits your page's context, loads asynchronously so it never slows your page, and displays live results that update without requiring a page refresh.

Method 1: Script Tag (Recommended)

The script tag method is the most flexible and recommended approach for most websites. It loads the poll widget asynchronously, meaning it won't block your page from rendering even if the poll takes a moment to load.

<div id="untold-poll" data-poll-id="YOUR_POLL_ID"></div>
<script src="https://untoldopinion.com/widget.js" async></script>

This method works on WordPress, Webflow, Squarespace, Ghost, custom HTML sites, and virtually any platform that allows you to add custom HTML. Simply paste the code snippet wherever you want the poll to appear in your page.

Method 2: iFrame Embed

The iFrame method is ideal for platforms with strict content security policies, or when you want the poll to be completely isolated from your page's styles and scripts. It's also the easiest option for platforms like Notion, Confluence, or any tool that supports iFrame embeds.

<iframe
  src="https://untoldopinion.com/embed/YOUR_POLL_ID"
  width="100%"
  height="400"
  frameborder="0"
  style="border-radius:16px"
></iframe>

Method 3: Direct Link

Sometimes the simplest approach is best. Every poll on Untold Opinion has a direct shareable URL that you can link to from anywhere — a button on your website, a social media post, an email, or a QR code. Visitors click the link, vote on the standalone poll page, and see results immediately.

The direct link approach is perfect for social media sharing, email campaigns, and situations where you want the poll to be the primary focus rather than a component within a larger page.

How to Get Your Embed Code

Embedded Polls and SEO

Embedded polls can positively impact your page's SEO by increasing time-on-page and reducing bounce rate — two signals that search engines use to assess content quality. When visitors interact with an embedded poll, they spend more time on your page and are more likely to scroll further and engage with other content.

The script tag embed method loads asynchronously, so it has no negative impact on your Core Web Vitals or page speed scores. The poll widget is lightweight and optimised for performance, ensuring your page's loading experience remains fast even with the poll embedded.